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  1. The New Economy Debate in the US: A Review of Literature
    Erschienen: 2001

    Freie Universität Berlin mehr

     

    Freie Universität Berlin

     

    Export in Literaturverwaltung
    Quelle: BASE Fachausschnitt AVL
    Sprache: Englisch
    Medientyp: Bericht
    Format: Online
    DDC Klassifikation: Literatur und Rhetorik (800); Geschichte der Britischen Inseln (941); Politikwissenschaft (320); Geschichte Neuseelands (993)
    Schlagworte: americanstudies; literarystudies; economics
    Lizenz:

    L::The Stacks License ; thestacks.libaac.de/rights

  2. Surface and Depth: Studies in American Legibility
    Erschienen: 2001

    Freie Universität Berlin mehr

     

    Freie Universität Berlin

     

    Export in Literaturverwaltung
    Quelle: BASE Fachausschnitt AVL
    Sprache: Englisch
    Medientyp: Bericht
    Format: Online
    DDC Klassifikation: Öffentliche Darbietungen, Film, Rundfunk (791); Amerikanische Literatur in in Englisch (810); Geschichte der Britischen Inseln (941); Geschichte Neuseelands (993)
    Schlagworte: americanstudies; culturalstudies
    Lizenz:

    L::The Stacks License ; thestacks.libaac.de/rights

  3. Racialized Topographies of the New and the Old World: Jeannette Lander's Atlanta and Hans J. Massaquoi's Hamburg
    Autor*in: Paul, Heike
    Erschienen: 2001

    Freie Universität Berlin mehr

     

    Freie Universität Berlin

     

    Export in Literaturverwaltung
    Quelle: BASE Fachausschnitt AVL
    Sprache: Englisch
    Medientyp: Bericht
    Format: Online
    DDC Klassifikation: Literatur und Rhetorik (800); Geschichte der Britischen Inseln (941); Geschichte Neuseelands (993)
    Schlagworte: americanstudies; literarystudies
    Lizenz:

    L::The Stacks License ; thestacks.libaac.de/rights

  4. The New Economy Debate in the US: A Review of Literature
    Erschienen: 2001

    Freie Universität Berlin mehr

     

    Freie Universität Berlin

     

    Export in Literaturverwaltung
    Quelle: BASE Fachausschnitt AVL
    Sprache: Englisch
    Medientyp: Bericht
    Format: Online
    DDC Klassifikation: Literatur und Rhetorik (800); Geschichte der Britischen Inseln (941); Politikwissenschaft (320); Geschichte Neuseelands (993)
    Schlagworte: americanstudies; literarystudies; economics
    Lizenz:

    L::The Stacks License ; thestacks.libaac.de/rights

  5. Surface and Depth: Studies in American Legibility
    Erschienen: 2001

    Freie Universität Berlin mehr

     

    Freie Universität Berlin

     

    Export in Literaturverwaltung
    Quelle: BASE Fachausschnitt AVL
    Sprache: Englisch
    Medientyp: Bericht
    Format: Online
    DDC Klassifikation: Öffentliche Darbietungen, Film, Rundfunk (791); Amerikanische Literatur in in Englisch (810); Geschichte der Britischen Inseln (941); Geschichte Neuseelands (993)
    Schlagworte: americanstudies; culturalstudies
    Lizenz:

    L::The Stacks License ; thestacks.libaac.de/rights

  6. Racialized Topographies of the New and the Old World: Jeannette Lander's Atlanta and Hans J. Massaquoi's Hamburg
    Autor*in: Paul, Heike
    Erschienen: 2001

    Freie Universität Berlin mehr

     

    Freie Universität Berlin

     

    Export in Literaturverwaltung
    Quelle: BASE Fachausschnitt AVL
    Sprache: Englisch
    Medientyp: Bericht
    Format: Online
    DDC Klassifikation: Literatur und Rhetorik (800); Geschichte der Britischen Inseln (941); Geschichte Neuseelands (993)
    Schlagworte: americanstudies; literarystudies
    Lizenz:

    L::The Stacks License ; thestacks.libaac.de/rights

  7. Innovation search fields with Lead Users

    „Kundenorientierung ist entscheidend für den Innovationserfolg!“ Obwohl dem Wissenschaftler und Praktiker in der Marktforschung grundsätzlich zustimmen dürften, ist mit der konsequenten Ausrichtung auf die Kundenbedürfnisse gleichzeitig der Nachteil... mehr

     

    „Kundenorientierung ist entscheidend für den Innovationserfolg!“ Obwohl dem Wissenschaftler und Praktiker in der Marktforschung grundsätzlich zustimmen dürften, ist mit der konsequenten Ausrichtung auf die Kundenbedürfnisse gleichzeitig der Nachteil einer konservativen Innovationspolitik verbunden. Kunden fördern durch ihre Fixierung auf aktuelle Marktangebot primär kleine Weiterentwicklungen, d.h. inkrementale Innovationen. Dieses Dilemma kann mit Hilfe besonders fortschrittlicher Kunden (Lead User) überwunden werden. Die Lead User Methode hilft Unternehmen dabei, das innovative Potential dieser hochqualifizierten Kunden zu nutzen. Eine Fallanwendung mit der Johnson&Johnson Medical GmbH demonstriert, wie auf diese Weise Ansätze für radikale Innovationen erarbeitet werden können. ; “Close orientation with the market is essential for innovation success!” Although both academics and market research practitioners would generally agree with this statement, alignment with the needs of the customer often results in conservative innovation strategies. Due to their focus on what is currently on offer in the marketplace, customers primarily demand small, step-wise developments - so-called incremental innovations. This dilemma can be overcome through with the help of particularly advanced customers (Lead Users). The Lead User method aids companies in capitalizing on the innovative potential of these highly qualified customers. A case study with the German firm, Johnson & Johnson Medical GmbH, demonstrated that Breakthrough Innovations are achievable this way.

     

    Export in Literaturverwaltung
    Quelle: BASE Fachausschnitt AVL
    Sprache: Englisch
    Medientyp: Bericht
    Format: Online
    DDC Klassifikation: 85.; Wirtschaft (330)
    Schlagworte: Produktentwicklung; Produktinnovation; Marktforschung; Lead User
    Lizenz:

    info:eu-repo/semantics/openAccess ; rightsstatements.org/vocab/InC/1.0/

  8. The Fuzzy Front End of Innovation
    Erschienen: 2001

    The fast transformation of technologies into new products or processes is one of the core challenges for any technology-based enterprise. Within the innovation process, we believe, the early phases (“fuzzy front end”) to have the highest impact on... mehr

     

    The fast transformation of technologies into new products or processes is one of the core challenges for any technology-based enterprise. Within the innovation process, we believe, the early phases (“fuzzy front end”) to have the highest impact on the whole process and the result (Input-Output Process), since it will influence the design and total costs of the innovation extremely. However the “Fuzzy Front End” is unfortunately the least-well structured part of the innovation process, both in theory and in practice. The focus of the present chapter is on methods and tools to manage the “fuzzy front end” of the innovation process. Firstly, the activities, characteristics, and challenges of the front end are described. Secondly, a framework of the application fields for different methods and tools is presented: Since a product upgrade requires a different approach compared to radical innovation, where the market is unknown and a new technology is applied, we believe such a framework to be useful for practitioners. Thirdly, a selection of methods and tools that can be applied to the “fuzzy front end” are presented and allocated within the framework. The methods selected here address process improvements, concept generation, and concept testing.

     

    Export in Literaturverwaltung
    Quelle: BASE Fachausschnitt AVL
    Sprache: Englisch
    Medientyp: Bericht
    Format: Online
    DDC Klassifikation: 85.; Wirtschaft (330)
    Schlagworte: fuzzy front end; innovation management; stage-gate process; frontloading; triz; dsm-matrix; lead user; Innovationsprozess; Innovationsmanagement
    Lizenz:

    info:eu-repo/semantics/openAccess ; rightsstatements.org/vocab/InC/1.0/

  9. The biotechnology industry in Germany and Japan
    Erschienen: 2001

    Biotechnology is considered as one of the key high-technology sectors in the future. It has been increasingly accepted that small, innovative businesses were the major stimulus for the development of this emerging industry. Many studies on new... mehr

     

    Biotechnology is considered as one of the key high-technology sectors in the future. It has been increasingly accepted that small, innovative businesses were the major stimulus for the development of this emerging industry. Many studies on new entrepreneurial entrants in biotechnology are mainly addressed to the situation in the United States and neglected developments in other countries. Therefore, the present paper concentrates on two latecomers into the industry of biotechnology, namely Japan and Germany, and addresses the question how different institutional frameworks may have an impact on its emergence. More specifically, we investigate the role of venture capital, governmental initiatives, large companies, and entrepreneurship on the development and current situation of the biotechnology industry. The comparison of the biotechnology industry between two countries against the background of their different institutional settings provides some important insights for management scholars as well as policy makers.

     

    Export in Literaturverwaltung
    Quelle: BASE Fachausschnitt AVL
    Sprache: Englisch
    Medientyp: Bericht
    Format: Online
    DDC Klassifikation: 85.; Wirtschaft (330)
    Schlagworte: Biotechnologische Industrie; Japan; Deutschland
    Lizenz:

    info:eu-repo/semantics/openAccess ; rightsstatements.org/vocab/InC/1.0/

  10. Search Fields for Radical Innovations involving Market Research
    Erschienen: 2001

    "Strong market orientation is essential for innovation success!" Although both academics and market research practitioners would generally accept this statement, alignment with the needs of the customer often results in conservative innovation... mehr

     

    "Strong market orientation is essential for innovation success!" Although both academics and market research practitioners would generally accept this statement, alignment with the needs of the customer often results in conservative innovation strategies. Due to their focus on what is currently on offer in the marketplace, customers primarily demand so-called incremental innovations. Companies however, want to develop entry points for radical innovations. The identification of radical innovations is a difficult task whose implementation is often associated with significant risk. It is questionable if market research can alone allow innovation management to develop attractive search fields for radical innovations and if it can also contribute to the reduction of the risk that such innovations inherently possess. Closer observation shows that the market research methods used today for the discovery of radical innovations in the form of new market/technology combinations possess only limited suitability. Empirical tests verify that success-fully innovative companies often don’t use such methods, rather they involve specifically qualified, innovative knowledge carriers early-on in the process such as Lead Users or external experts with relevant knowledge from analogous markets in the search for innovations. When searching for applications for radical innovations, market researchers should initially concentrate on the question of who they address as the information source. How successful the process of involving experts is and how well supported through the methodology it is, depends heavily on the specific factors and conditions related to the pro-ject planning.

     

    Export in Literaturverwaltung
    Quelle: BASE Fachausschnitt AVL
    Sprache: Englisch
    Medientyp: Bericht
    Format: Online
    DDC Klassifikation: 85.; Wirtschaft (330)
    Schlagworte: Produktentwicklung; Produktinnovation; Marktforschung
    Lizenz:

    info:eu-repo/semantics/openAccess ; rightsstatements.org/vocab/InC/1.0/