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  1. Imagining gender, nation and consumerism in magazines of the 1920s
    Autor*in: Alexander, Rachael
    Erschienen: 2022
    Verlag:  Anthem Press, London

    Offering the first comparative study of 1920s' US and Canadian print cultures, <I>Imagining Gender, Nation and Consumerism in Magazines of the 1920s</I> comparatively examines the highly influential 'Ladies Home Journal' (1883-2014) and the... mehr

    Standort:
    Universitätsbibliothek Bamberg
    Fernleihe:
    uneingeschränkte Fernleihe, Kopie und Ausleihe

    Standort:
    Bayerische Staatsbibliothek
    Fernleihe:
    uneingeschränkte Fernleihe, Kopie und Ausleihe

     

    Offering the first comparative study of 1920s' US and Canadian print cultures, Imagining Gender, Nation and Consumerism in Magazines of the 1920s comparatively examines the highly influential 'Ladies Home Journal' (1883-2014) and the often-overlooked 'Canadian Home Journal' (1905-1958). Firmly grounded in the latest advances in periodical studies, the book provides a timely contribution to the field in its presentation of a transferrable transnational approach to the study of magazines. While Canadian magazines have often been viewed, unflatteringly and inaccurately, as merely derivative of their American counterparts, Rachel Alexander asserts the value of an even-handed consideration of both. Such an approach acknowledges the complexity of these magazines as collaborative texts, cultural artefacts and commercial products, revealing that while these magazines shared certain commonalities, they functioned in differing - at times unexpected - ways. During the 1920s, both magazines were changing rapidly in response to technological modernity, altering gender economies and the burgeoning of consumer culture.

    Imagining Gender, Nation, and Consumerism in Magazines of the 1920s explores the influences, tensions and interests that informed the magazines' construction of their audience of middle-class women as readers, consumers and citizens

     
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    Volltext (URL des Erstveröffentlichers)
    Quelle: Verbundkataloge
    Sprache: Englisch
    Medientyp: Ebook
    Format: Online
    ISBN: 9781785273483
    RVK Klassifikation: EC 1876
    Schlagworte: American periodicals / History / 20th century; Canadian periodicals / History / 20th century; Women's periodicals / History / 20th century; Sex role in mass media / History / 20th century; Consumption (Economics) / United States / History / 20th century; Consumption (Economics) / Canada / History / 20th century
    Umfang: 1 Online-Ressource (xii, 246 Seiten)
    Bemerkung(en):

    Title from publisher's bibliographic system (viewed on 14 Dec 2021)