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  1. Technical Communication, EBook, Global Edition
    Autor*in: Lannon, John
    Erschienen: 2016; ©2016
    Verlag:  Pearson Education, Limited, Harlow

    For courses in Technical Communication. Comprehensive, user-friendly instruction in workplace writing, technical communication, business writing Today's employees are tasked with writing documents such as emails, memos, letters, and informal... mehr

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    For courses in Technical Communication. Comprehensive, user-friendly instruction in workplace writing, technical communication, business writing Today's employees are tasked with writing documents such as emails, memos, letters, and informal reports, as well as more complex forms of communications such as formal reports, proposals, web pages, and presentations. Technical Communication, 14th Edition builds upon the authority of the previous editions byclearly guiding students to write documents persuasively, effectively, and with an eye towards technological innovations and global communications. It incorporates the interpersonal, logical, ethical, and cultural demands of these different forms of workplace communications and provides students with the necessary skills to navigate these nuisances. Building on research and writing skills and touching on the importance of ethics, the authors prepare students for technical writing in any field. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you will receive via email the code and instructions on how to access this product. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed. Cover -- Title Page -- Copyright Page -- Brief Contents -- Detailed Contents -- Preface -- Part 1 Communicating in the Workplace -- Chapter 1 Introduction to Technical Communication -- What Is Technical Communication? -- Technical Communication Is a Digital and a Hunman Activity -- Technical Communication Reaches a Global Audience -- Technical Communication Is Part of Most Careers -- Technical Communicators Play Many Roles -- Main Features of Technical Communication -- Reader-Centered -- Accessible and Efficient -- Often Produced by Teams -- Delivered in Paper and Digital Versions -- Purposes of Technical Communication -- Documents That Inform -- Documents That Instruct -- Documents That Persuade -- Preparing Effective Technical Documents -- Case Providing Information Readers Can Use -- Case Being Persuasive -- Case Considering the Ethical Issues -- Case Working on a Team and Thinking Globally -- Projects -- Chapter 2 Meeting the Needs of Specific Audiences -- Analyze Your Document's Audience and Purpose -- Primary and Secondary Audiences -- Your Relationship to Your Readers -- Purpose of Your Document -- Primary and Secondary Purposes -- Intended Use of the Document -- Assess the Audience's Technical Background -- Highly Technical Audience -- Semitechnical Audience -- Nontechnical Audience -- Audiences with Varying Technical Backgrounds -- Case Tailoring a Single Document for Multiple Audiences -- Web-Based Documents for Multiple Audiences -- Identify the Audience's Cultural Background -- Anticipate Your Audience's Preferences -- Length and Details -- Format and Medium -- Tone -- Due Date and Timing -- Budget -- Guidelines for Analyzing Your Audience and Its Use of the Document -- Develop an Audience and Use Profile -- Case Developing an Audience and Use Profile -- Checklist: Analyzing Audience and Purpose -- Projects.

     

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    Quelle: Verbundkataloge
    Beteiligt: Gurak, Laura (MitwirkendeR)
    Sprache: Englisch
    Medientyp: Ebook
    Format: Online
    ISBN: 9781292154305
    Auflage/Ausgabe: 14th ed.
    Schlagworte: Technical writing..; Communication of technical information; Electronic books
    Umfang: 1 online resource (737 pages)
    Bemerkung(en):

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