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  1. Mobile betalinger
    succesfaktorer og adfærdsmæssige konsekvenser
    Autor*in: Olsen, Mia
    Erschienen: 2019
    Verlag:  Copenhagen Business School, Frederiksberg, Danmark

    As a function of the digitized world that we live in and the idea about a cashless society, we have experienced how the phenomenon mobile payments has grown in recent years. The work carried out in order to create electronic payment systems ... mehr

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    ZBW - Leibniz-Informationszentrum Wirtschaft, Standort Kiel
    DS 642
    keine Fernleihe

     

    As a function of the digitized world that we live in and the idea about a cashless society, we have experienced how the phenomenon mobile payments has grown in recent years. The work carried out in order to create electronic payment systems for implementation in situations where cash typically has been used, has been going on over the past 20-30 years, and while many attempts have failed fully or partially, we in Denmark have had the opportunity to pay using the successful mobile payment app MobilePay since2013. The purpose of this dissertation is to contribute with empirically based knowledge of what factors have contributed to the diffusion of mobile payments in Denmark, as well as to uncover some of the behavioural consequences following the possibility of transferring money through mobile payments. Thus, the dissertation presents; a mapping of historical conditions preceding, as well as conditions surrounding mobile payments in Denmark; an explanation of how two providers of mobile payments have worked when researching, developing and marketing their solutions; and an explorative study of user experiences of mobile payments in second-hand shopping. The dissertation’s third part summarizes the analytical results in an explaining narrative, and after the dissertations conclusion, implications for research and practice are presented together with suggestions for future studies.

     

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    Quelle: Verbundkataloge
    Sprache: Dänisch
    Medientyp: Dissertation
    Format: Online
    ISBN: 9788793744639
    Weitere Identifier:
    hdl: 10398/9715
    hdl: 10419/209103
    Auflage/Ausgabe: 1st edition
    Schriftenreihe: PhD series / Copenhagen Business School ; 2019, 10
    Schlagworte: Elektronisches Geld; Erfolgsfaktor; Verbrauchereinstellung; Innovationsakzeptanz; Gebrauchtmarkt; Dänemark
    Umfang: 1 Online-Ressource (circa 285 Seiten), Illustrationen
    Bemerkung(en):

    Dissertation, Copenhagen Business School, 2019