Vernetzungsmuster : schreiben fürs Internet
Die Erwartungen an Online-Texte ändern sich noch immer so rasch, wie sich der Online-Kanal und seine Anwendungen entwickeln. Trotzdem sollten beim Schreiben von Online-Texten einige grundsätzliche Regeln beachtet werden (1.). Wichtig ist, dass...
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Die Erwartungen an Online-Texte ändern sich noch immer so rasch, wie sich der Online-Kanal und seine Anwendungen entwickeln. Trotzdem sollten beim Schreiben von Online-Texten einige grundsätzliche Regeln beachtet werden (1.). Wichtig ist, dass Online-Texte immer mehrere Funktionen auf einmal erfüllen (2.). Sie müssen noch übersichtlicher und noch kürzer sein, als dies in Printmedien der Fall ist. Das hat Konsequenzen für die Gestaltung von Titeln, Textteilen und Links sowie für besondere Textsorten wie E-Newsletter und E-Mails (3.). Bei Texten fürs Social Web gelten die gleichen Regeln wie bei der Online-Kommunikation; zusätzlich sollten Aspekte wie Offenheit und Transparenz beachtet werden (4.).
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Methodology : from speaking about writing to tracking text production
Doing writing research from an applied linguistics perspective means investigating individual, collaborative, and organizational writing and text production as language-based activities in complex and dynamic real-life contexts. In doing so, micro...
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Doing writing research from an applied linguistics perspective means investigating individual, collaborative, and organizational writing and text production as language-based activities in complex and dynamic real-life contexts. In doing so, micro and macro levels, product and process perspectives, as well as theoretical and practical questions are combined in transdisciplinary approaches. Appropriate methods have to be deliberately chosen and transparently explained across disciplinary boundaries. Methodological questions need to be clarified, such as: which method fits which problem – and how should and can various methods complement each other? In this chapter, we start from two methodologically complementary ways of doing research into real-life writing processes (Part 1). These approaches illustrate why collecting data represents a key problem in the history of writing research (2). We then outline a typology of state-of-the-art methods in writing research (3) and explain chal- lenges of combining perspectives and methods in research projects (4). This allows us to evaluate what sophisticated methodology in writing research can contribute to applied linguistics (5) and to conclude by sketching a related research roadmap (6). In the reference section, we focus on work combining approaches from writing research and applied linguistics in methodologically innovative ways (7).
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Beyond single modes and media : writing as an ongoing multimodal text production
In this chapter, we focus on new, hybrid forms of text production and their research. We start from the practical example of Wikipedia, and the ways in which articles are developed quickly and then refined over time by Wikipedians (Part 1). This...
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In this chapter, we focus on new, hybrid forms of text production and their research. We start from the practical example of Wikipedia, and the ways in which articles are developed quickly and then refined over time by Wikipedians (Part 1). This approach illustrates transitions from a narrow to a broader orientation in writing research (2). We then develop a framework for the state-of-the-art analysis of writing as a focused and incidental, by-the-way activity of producing editable and storable multimodal communication offers (3). Within this framework, challenges for and controversial issues of contemporary writing research can be identified (4). This allows us to outline what such research can contribute to Applied Linguistics (5) and to sketch a related research roadmap (6). Finally, in the reference section, we list key publications that explain writing research beyond single modes and media (7).
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Production modes : writing as materializing and stimulating thoughts
In this chapter, we systematize and discuss research on writing and text production as a highly interrelated mode of language use. We start from two examples of professional writing that complement each other: one is about writing in financial...
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In this chapter, we systematize and discuss research on writing and text production as a highly interrelated mode of language use. We start from two examples of professional writing that complement each other: one is about writing in financial communication, the other about not writing in public discourse (Part 1). These examples help us illustrate the transition from a detached to an integrative view of writing in text production research (2). We then develop a framework for the integrative analysis of writing as a key mode of language use (3). Within this framework, challenges for and controversial issues of contemporary writing research are identified (4). This allows us to outline what such research can contribute to and benefit from applied linguistics (5) and to sketch a related research roadmap (6). In the reference section, we focus on work explaining the interplay of writing and other modes of language use as mental and societal processes (7).
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Peter Ackroyd: Chatterton
http://www.litencyc.com/php/sworks.php?rec=true&UID=6032
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Friedrich Ernst Peters erzählt Döntjes
Heitere Anekdoten um Prominente und weniger Prominente aus Schleswig-Holstein.
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Heitere Anekdoten um Prominente und weniger Prominente aus Schleswig-Holstein.
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