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  1. PUBLIC SPEAKING FOR LEADERS
    communication strategies for the global market
    Published: 2021
    Publisher:  ROUTLEDGE INDIA, [S.l.]

    <P>This book studies the art of public speaking as oration instead of just ornamentation. It repositions public speaking as a fundamental business leadership act and a solution-enabling and problem-solving communication approach. Drawing on in-depth... more

    Access:
    Verlag (lizenzpflichtig)
    Fachinformationsverbund Internationale Beziehungen und Länderkunde
    E-Book EBA TF-21
    No inter-library loan
    Staatsbibliothek zu Berlin - Preußischer Kulturbesitz, Haus Potsdamer Straße
    No inter-library loan
    Universitäts- und Landesbibliothek Sachsen-Anhalt / Zentrale
    No inter-library loan
    German Institute for Global and Area Studies, Bibliothek
    E-Book EBA TF-21
    Unlimited inter-library loan, copies and loan

     

    This book studies the art of public speaking as oration instead of just ornamentation. It repositions public speaking as a fundamental business leadership act and a solution-enabling and problem-solving communication approach. Drawing on in-depth case studies, it considers various situations that a managerial leader encounters and delivers speech solutions as strategic maneuvers for attaining desired targets.

    The volume:

      1. Deals with public speaking exclusively from a business perspective;
      2. Produces a workable manual of managerial public speaking that introduces the concept of oration as OR-ACTION (oratory that leads to desired action);
      3. Presents a variegated analysis of speech texts from history, politics, fiction, social media, film industry, platform content and business-product presentations;
      4. Customizes speeches into unique speech clusters where readers can readily find the type of speech texts they require for their own specific content development.

    The first of its kind, this book will be a key text for entrepreneurs, corporate managers, academic practitioners, and executives. It will also be of interest to students and researchers of behavioral economics, rhetoric, strategy, communication studies, business communication, fiction theory, generation studies, and virtual reality studies.

     

    Export to reference management software   RIS file
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  2. PUBLIC SPEAKING FOR LEADERS
    communication strategies for the global market
    Published: 2021
    Publisher:  ROUTLEDGE INDIA, [S.l.]

    <P>This book studies the art of public speaking as oration instead of just ornamentation. It repositions public speaking as a fundamental business leadership act and a solution-enabling and problem-solving communication approach. Drawing on in-depth... more

    Access:
    Verlag (lizenzpflichtig)
    Staatsbibliothek zu Berlin - Preußischer Kulturbesitz, Haus Unter den Linden
    Unlimited inter-library loan, copies and loan

     

    This book studies the art of public speaking as oration instead of just ornamentation. It repositions public speaking as a fundamental business leadership act and a solution-enabling and problem-solving communication approach. Drawing on in-depth case studies, it considers various situations that a managerial leader encounters and delivers speech solutions as strategic maneuvers for attaining desired targets.

    The volume:

      1. Deals with public speaking exclusively from a business perspective;
      2. Produces a workable manual of managerial public speaking that introduces the concept of oration as OR-ACTION (oratory that leads to desired action);
      3. Presents a variegated analysis of speech texts from history, politics, fiction, social media, film industry, platform content and business-product presentations;
      4. Customizes speeches into unique speech clusters where readers can readily find the type of speech texts they require for their own specific content development.

    The first of its kind, this book will be a key text for entrepreneurs, corporate managers, academic practitioners, and executives. It will also be of interest to students and researchers of behavioral economics, rhetoric, strategy, communication studies, business communication, fiction theory, generation studies, and virtual reality studies.

     

    Export to reference management software   RIS file
      BibTeX file