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Displaying results 1 to 7 of 7.

  1. Market entry, fighting brands and tacit collusion
    the case of the French mobile telecommunications market
    Author: Bourreau, Marc; Sun, Yutec; Verboven, Frank
    Published: 13 April 2018
    Publisher:  Centre for Economic Policy Research, London

    Location:
    ZBW - Leibniz-Informationszentrum Wirtschaft, Standort Kiel
    Signature:
    W 32 (12866)
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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    Series: Array ; DP 12866
    Subjects: Markteintritt; Mobilkommunikation; Telekommunikationssektor; Markenname; Wettbewerbsbeschränkung; Frankreich
    Scope: 45 Seiten, Illustrationen
    Notes:

    Erscheint auch als Online-Ausgabe
  2. Consumer misinformation and the brand premium
    a private label blind taste test
    Author: Bronnenberg, Bart J.; Dubé, Jean-Pierre H.; Sanders, Robert E.
    Published: November 2018
    Publisher:  National Bureau of Economic Research, Cambridge, MA

    Location:
    ZBW - Leibniz-Informationszentrum Wirtschaft, Standort Kiel
    Signature:
    W 1 (25214)
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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    Series: Working paper series / National Bureau of Economic Research ; 25214
    Subjects: Markenname; Konsumentenpräferenzen; Konsumentenverhalten; Kausalanalyse
    Scope: 48 Seiten, Illustrationen
    Notes:

    Erscheint auch als Online-Ausgabe
  3. Consumer misinformation and the brand premium
    a private label blind taste test
    Author: Bronnenberg, Bart J.; Dubé, Jean-Pierre; Sanders, Robert E.
    Published: 29 October 2018
    Publisher:  Centre for Economic Policy Research, London

    Location:
    ZBW - Leibniz-Informationszentrum Wirtschaft, Standort Kiel
    Signature:
    W 32 (13283)
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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    Series: Discussion paper series / Centre for Economic Policy Research ; DP13283
    Subjects: Markenname; Konsumentenpräferenzen; Konsumentenverhalten; Kausalanalyse
    Scope: 48 Seiten, Illustrationen
    Notes:

    Erscheint auch als Online-Ausgabe
  4. Language, media and economy in virtual and real life
    new perspectives
    Contributor: Cotticelli-Kurras, Paola (HerausgeberIn); Rizza, Alfredo (HerausgeberIn)
    Published: 2018
    Publisher:  Cambridge Scholars Publishing, Newcastle upon Tyne

    Location:
    Staatsbibliothek zu Berlin - Preußischer Kulturbesitz, Haus Unter den Linden
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    Content information
    Source: Staatsbibliothek zu Berlin
    Contributor: Cotticelli-Kurras, Paola (HerausgeberIn); Rizza, Alfredo (HerausgeberIn)
    Language: English; Italian
    Media type: Book
    Format: Print
    ISBN: 9781527505803; 1527505804
    Other identifier:
    9781527505803
    Parent title:
    RVK Categories: ET 575 ; ES 360 ; ES 100 ; EC 2460
    Subjects: Markenname; Stadtmarketing; Markenführung; Sprache; Linguistik; Europa; Russland
    Scope: x, 292 Seiten, Illustrationen, Diagramme
    Notes:

    Literaturangaben

    Enthält 19 Beiträge
  5. Mannis Geld
    Mit Wortbildern hundert und mehr Businessenglisch-Vokabeln pro Stunde lernen. 800 der wichtigsten Businessbegriffe
    Author: Geisselhart, Oliver; Lange, Helmut
    Published: 2018
    Publisher:  mvg Verlag, München

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  6. Language, media and economy in virtual and real life
    new perspectives
    Contributor: Cotticelli-Kurras, Paola (Publisher); Rizza, Alfredo (Publisher)
    Published: 2018
    Publisher:  Cambridge Scholars Publishing, Newcastle upon Tyne

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    Content information
    Source: Union catalogues
    Contributor: Cotticelli-Kurras, Paola (Publisher); Rizza, Alfredo (Publisher)
    Language: English; Italian
    Media type: Book
    Format: Print
    ISBN: 9781527505803; 1527505804
    RVK Categories: ES 360 ; ET 575 ; ES 100 ; EC 2460
    Subjects: Markenname; Marketing; Werbung; Wirtschaftssprache;
    Scope: x, 292 Seiten, Illustrationen, Diagramme, 21 cm
    Notes:

    Literaturangaben
  7. Language, media and economy in virtual and real life
    new perspectives
    Contributor: Cotticelli-Kurras, Paola (HerausgeberIn); Rizza, Alfredo (HerausgeberIn)
    Published: 2018
    Publisher:  Cambridge Scholars Publishing, Newcastle upon Tyne

    Location:
    Staatsbibliothek zu Berlin - Preußischer Kulturbesitz, Haus Potsdamer Straße
    Signature:
    10 A 52051
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    Location:
    ZBW - Leibniz-Informationszentrum Wirtschaft, Standort Kiel
    Signature:
    B 411416
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    Location:
    Universität Konstanz, Kommunikations-, Informations-, Medienzentrum (KIM)
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    Location:
    Universitätsbibliothek Leipzig
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    Location:
    Universitätsbibliothek Rostock
    Signature:
    ET 575 K96
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    Location:
    Saarländische Universitäts- und Landesbibliothek
    Signature:
    2019-2087
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    Content information
    Source: Staatsbibliothek zu Berlin
    Contributor: Cotticelli-Kurras, Paola (HerausgeberIn); Rizza, Alfredo (HerausgeberIn)
    Language: English; Italian
    Media type: Book
    Format: Print
    ISBN: 9781527505803; 1527505804
    Other identifier:
    9781527505803
    RVK Categories: ET 575 ; ES 360 ; ES 100 ; EC 2460
    Subjects: Markenname; Stadtmarketing; Markenführung; Sprache; Linguistik; Europa; Russland
    Scope: x, 292 Seiten, Illustrationen, Diagramme
    Notes:

    Literaturangaben

    Enthält 19 Beiträge