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  1. An experiment on donations, personal stories, and bad luck
    Author: Bar-El, Ronen; Hatsor, Limor; Snir, Avichai
    Published: [2023]
    Publisher:  [Bar Ilan University, Department of Economics], [Ramat-Gan, Israel]

    We conducted two fundraising experiments to study the effects (1) of compassion towards the beneficiary, and (2) of giving participants an opportunity to attribute small donations to luck. We find that exposing the participants to a plea to help the... more

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    ZBW - Leibniz-Informationszentrum Wirtschaft, Standort Kiel
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    DS 205
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    We conducted two fundraising experiments to study the effects (1) of compassion towards the beneficiary, and (2) of giving participants an opportunity to attribute small donations to luck. We find that exposing the participants to a plea to help the beneficiary increases the average donation. Giving participants an opportunity to attribute small donations to luck decreases the average donation. We find that in our setting, the latter effect dominates.

     
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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Online
    Other identifier:
    hdl: 10419/279449
    Edition: Last revision: February 23, 2023
    Series: [Working papers] / [Bar-Ilan University, Department of Economics] ; 2023, 01
    Subjects: Charity; Donations; Experiment; Fundraising; Expressive Behavior; lottery
    Scope: 1 Online-Ressource (circa 34 Seiten), Illustrationen
  2. Social media charity campaigns and pro-social behaviour
    evidence from the Ice Bucket Challenge
    Author: Fazio, Andrea; Reggiani, Tommaso; Scervini, Francesco
    Published: April 2023
    Publisher:  Cardiff Business School, Cardiff University, Cardiff, United Kingdom

    Social media use plays an important role in shaping individuals' social attitudes and economic behaviours. One of the first well-known examples of social media campaigns is the Ice Bucket Challenge (IBC), a charity campaign that went viral on social... more

    Access:
    Verlag (kostenfrei)
    Resolving-System (kostenfrei)

    Location:
    ZBW - Leibniz-Informationszentrum Wirtschaft, Standort Kiel
    Signature:
    DS 159
    Inter-library loan:
    No inter-library loan

     

    Social media use plays an important role in shaping individuals' social attitudes and economic behaviours. One of the first well-known examples of social media campaigns is the Ice Bucket Challenge (IBC), a charity campaign that went viral on social media networks in August 2014, aiming to collect money for research on amyotrophic lateral sclerosis (ALS). We rely on UK longitudinal data to investigate the causal impact of the Ice Bucket Challenge on pro-social behaviours. In detail, this study shows that having been exposed to the IBC increases the probability of donating money, and it also increases the amount of money donated among those who donate at most ¿100. We also find that exposure to the IBC has increased the probability of volunteering and the level of interpersonal trust. However, all these results, except for the result on the intensive margins of donations, are of short duration and are limited to less than one year. This supports the prevalent consensus that social media campaigns may have only short-term effects.

     
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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Online
    Other identifier:
    hdl: 10419/284168
    Series: Cardiff economics working papers ; no. E2023, 06
    Subjects: Donations; Volunteering; Altruism; Social media campaigns; Ice bucket challenge
    Scope: 1 Online-Ressource (circa 20 Seiten), Illustrationen