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  1. Innovations and social media analytics in a digital society
    Contributor: Sousa, Maria José (Herausgeber); Marques, Célio Gonçalo (Herausgeber)
    Published: 2022
    Publisher:  CRC Press, Taylor & Francis Group, Boca Raton

    "The recent trends of digitalization of society is transforming the all the sectors of activity, namely, healthcare, education, tourism, Information technology, and others. Social media analytics are tools that can be used to measure the innovations... more

    110 Herder-Institut für historische Ostmitteleuropaforschung – Institut der Leibniz-Gemeinschaft, Forschungsbibliothek
    22.06540
    Unlimited inter-library loan, copies and loan

     

    "The recent trends of digitalization of society is transforming the all the sectors of activity, namely, healthcare, education, tourism, Information technology, and others. Social media analytics are tools that can be used to measure the innovations and the relation with the companies with the citizens. This book focuses on state-of-the-art of social media analytics, and advanced innovation policies in the digitalization of the society. Nowadays, the number of applications that can be used to create and analyze social media analytics generates large amounts of data often called big data, including measures of the use of the technologies to develop or to use new services to improve the quality of life of the citizens

     

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  2. The handbook of media and mass communication theory
    Contributor: Fortner, Robert S. (Hrsg.)
    Published: 2014
    Publisher:  Wiley, Chichester [u.a.]

    This book presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication. It focuses on all aspects of current and classic theories and practices... more

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    Universitätsbibliothek Braunschweig
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    Staats- und Universitätsbibliothek Bremen
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    Technische Universität Chemnitz, Universitätsbibliothek
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    Universitäts- und Landesbibliothek Sachsen-Anhalt / Zentrale
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    Bibliotheks-und Informationssystem der Carl von Ossietzky Universität Oldenburg (BIS)
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    Universitätsbibliothek der Eberhard Karls Universität
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    This book presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication. It focuses on all aspects of current and classic theories and practices relating to media and mass communication. It includes essays from a variety of global contexts, from Asia and the Middle East to the Americas. It gives niche theories new life in several essays that use them to illuminate their application in specific contexts. It features coverage of a wide variety of theoretical perspectives. It pays close attention to the use of theory in understanding new communication contexts, such as social media

     

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