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1. Customer equity and stock performance

   approach and first results
   Author: Bayón, Tomás; Becker, Jochen

   Published: 2004

   Publisher:  School of Business Administration, Bruchsal

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   Source:	Union catalogues
   Language:	English
   Media type:	Book
   Format:	Print
   Series:	Working paper / International University in Germany, School of Business Administration ; 25
   Subjects:	Börsenkurs; Kreditwesen; Telekommunikationswirtschaft; Schätzung; Kundenwert
   Other subjects:	(stw)Börsenkurs; (stw)Finanzsektor; (stw)Telekommunikationssektor; (stw)Schätzung; (stw)USA; (stw)Europa; (stw)Kundenwert; Arbeitspapier; Graue Literatur
   Scope:	10 Bl., 30 cm
   Notes:	Auch im Internet unter der Adresse www.i-u.de verfügbar