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  1. Narrative by numbers
    how to tell powerful and purposeful stories with data
    Author: Knowles, Sam
    Published: 2018
    Publisher:  Routledge, LondonpNew York

    The two skills everyone needs today -- Keep it simple -- Find and use only relevant data -- The 4es of effective storytelling -- Beware the curse of knowledge -- Talk human -- Five gods of data driven storytelling -- Why facts matter more than ever... more

    Location:
    Karlsruher Institut für Technologie, KIT-Bibliothek
    Inter-library loan:
    No inter-library loan

     

    The two skills everyone needs today -- Keep it simple -- Find and use only relevant data -- The 4es of effective storytelling -- Beware the curse of knowledge -- Talk human -- Five gods of data driven storytelling -- Why facts matter more than ever -- Epilogue -- Where to find out more -- Index

     
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    Content information
    Volltext (lizenzpflichtig)
    Source: Union catalogues
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 9781351137201; 9781351137225
    RVK Categories: MR 2000
    Subjects: Narration (Rhetoric); Communicative competence; Business communication; Narration (Rhetoric); Communicative competence; Business communication
    Scope: 1 Online-Ressource
    Notes:

    Includes index
  2. Narrative by numbers
    how to tell powerful & purposeful stories with data
    Author: Knowles, Sam
    Published: 2018
    Publisher:  Routledge, New York

    "As jobs become increasingly similar, there are two skills that everyone needs if theyre going to thrive. These are the ability to interrogate and make sense of data, and the ability to use insights extracted from data to persuade others to act.... more

     

    "As jobs become increasingly similar, there are two skills that everyone needs if theyre going to thrive. These are the ability to interrogate and make sense of data, and the ability to use insights extracted from data to persuade others to act. Analytics + storytelling = influence. Humans are hardwired to respond to stories and story structure. Stories are how we make sense of and navigate the world. We respond best to stories that are based on evidence. But storytellers need to use data as the foundation of stories, not as the actual stories themselves. To be truly impactful, rational facts need to be presented with a veneerof emotion. The Big Data revolution means more data is available than ever. The trouble is, most people arent very numerate or good at statistics. Many find it hard to look at data and extract insights. Meanwhile, those for whom numbers hold no fear dont always make the best storytellers. They mistakenly believe they need to prove their point by showing their workings. There are some simple and effective rules of data-driven storytelling that help everyone tell more compelling, evidence-based stories, whoever they need to convince. Narrative by Numbers shows you how."--Provided by publisher

     
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    Content information
    Volltext (URL des Erstveroeffentlichers)
    Source: Union catalogues
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 9781351137201; 1351137204; 9781351137225; 9781351137218; 1351137212; 9781351137195; 1351137190; 1351137220
    Subjects: Business communication; Communicative competence; Narration (Rhetoric)
    Scope: 1 online resource
    Notes:

    Includes index
  3. Narrative by numbers
    how to tell powerful & purposeful stories with data
    Author: Knowles, Sam
    Published: 2018
    Publisher:  Routledge, London ; ProQuest, New York

    Export to reference management software   RIS file
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    Source: Union catalogues
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 9781351137218; 9781351137225; 9780815353157
    Subjects: Business communication; Communicative competence; Narration (Rhetoric)
    Scope: 1 Online-Ressource (xii, 164 Seiten)
  4. Narrative by numbers :
    how to tell powerful and purposeful stories with data /
    Author: Knowles, Sam
    Published: 2018
    Publisher:  Routledge, Taylor & Francis Group, London

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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    ISBN: 9780815353140; 9780815353157; 0815353154; 0815353146; 9781351137225
    RVK Categories: MR 2000
    Subjects: Business communication; Communicative competence; Narration (Rhetoric)
    Scope: xii, 164 Seiten, Illustrationen, Diagramme, Karten, 20 cm