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1. The influencers’ world of "make-believe"

   Author: Kets de Vries, Manfred F. R.

   Published: [2023]

   Publisher:  INSEAD, [Fontainebleau]

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   Verlag (kostenfrei)

   Kiel: ZBW - Leibniz-Informationszentrum Wirtschaft, Standort Kiel

   Location:

   ZBW - Leibniz-Informationszentrum Wirtschaft, Standort Kiel

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   Source:	Union catalogues
   Language:	English
   Media type:	Book
   Format:	Online
   Series:	Array ; 2023, 21
   Subjects:	Influencer; Followers; Expert Power; Pseudo-intimacy; False Self; Trust; Information Overload; the Sheeple Effect; Illusion of Control; the Reciprocity Factor; the Attractiveness Bias; the Halo Effect; Social Media; Mental Health
   Scope:	1 Online-Ressource (circa 15 Seiten)