Skip to main navigation Skip to main content
info(at)avldigital.remove-this.de
Deutsch English
Last searches

Results for *

Displaying results 1 to 6 of 6.

  1. Aspekte der computergestützten Transkription arabisch-deutscher Gesprächsdaten
    Author: Farag, Rahaf
    Published: 2022
    Publisher:  Leibniz-Institut für Deutsche Sprache (IDS) [Zweitveröffentlichung], Mannheim

    Export to reference management software   RIS file
      BibTeX file
  2. Second language acquisition in complex linguistic environments
    Russian native speakers acquiring standard and non-standard varieties of German and Czech
    Contributor: Besters-Dilger, Juliane (Herausgeber); Gladkova, Hana (Herausgeber)
    Published: [2016]
    Publisher:  Peter Lang Edition, Frankfurt am Main

    Export to reference management software   RIS file
      BibTeX file
    Content information
  3. Seed Production Of Okra Variety As Influenced By Different NP Levels
    Author: Ahmed, Khalil; Bangulzai, Akhtar Ali; Sani, Imran Ali
    Published: 2015
    Publisher:  LAP LAMBERT Academic Publishing, Saarbrücken

    Export to reference management software   RIS file
      BibTeX file
    Source: Union catalogues
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 9783659520457; 3659520454
    Other identifier:
    9783659520457
    Edition: 1. Aufl.
    Other subjects: (Produktform)Electronic book text; Seed Production; okra; varieties; N P; Different level; (VLB-WN)1562: Allgemeine und Vergleichende Literaturwissenschaft
    Scope: Online-Ressource
    Notes:

    Lizenzpflichtig. - Vom Verlag als Druckwerk on demand und/oder als E-Book angeboten
  4. Plurilingual code-switching between standard and local varieties
    a socio-psycholinguistic approach
    Author: Selvaggi, Dino
    Published: [2018]
    Publisher:  Peter Lang : 80791, Bern

    Export to reference management software   RIS file
      BibTeX file
  5. The expansion of varieties in the new age of advertising
    Author: Baslandze, Salomé; Greenwood, Jeremy; Marto, Ricardo; Moreira, Sara
    Published: [2023]
    Publisher:  Federal Reserve Bank of Atlanta, Atlanta, GA

    The last decades have seen large improvements in digital advertising technology that allowed firms to better target specific consumer tastes. This research studies the relationship among digital advertising, the rise of varieties, and economic... more

    Access:
    Verlag (kostenfrei)
    Resolving-System (kostenfrei)
    Resolving-System (kostenfrei)

    Location:
    ZBW - Leibniz-Informationszentrum Wirtschaft, Standort Kiel
    Signature:
    DS 253
    Inter-library loan:
    No inter-library loan

     

    The last decades have seen large improvements in digital advertising technology that allowed firms to better target specific consumer tastes. This research studies the relationship among digital advertising, the rise of varieties, and economic welfare. We develop a model of advertising and varieties where firms choose the intensity of digital ads directed at specific consumers as well as traditional ads that are undirected. The calibrated model shows that improvements in digital advertising have driven the rise in varieties over time. Empirical evidence is presented using detailed micro data on firms' products and advertising choices for the 1995-2015 period. Causal analysis using exogenous variation in consumers' differential access to the internet supports the suggested mechanism.

     
    Export to reference management software   RIS file
      BibTeX file
    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Online
    Other identifier:
    hdl: 10419/279470
    Series: Working paper series / Federal Reserve Bank of Atlanta ; 2023, 15 (September 2023)
    Subjects: digital (directed) advertising; traditional (undirected) advertising; specialization; targeting; internet; varieties; welfare
    Scope: 1 Online-Ressource (circa 78 Seiten), Illustrationen
  6. The expansion of varieties in the new age of advertising
    Author: Baslandze, Salomé; Greenwood, Jeremy; Marto, Ricardo; Moreira, Sara
    Published: 19 September 2023
    Publisher:  Centre for Economic Policy Research, London

    Access:
    Verlag (lizenzpflichtig)
    Verlag (lizenzpflichtig)

    Location:
    ZBW - Leibniz-Informationszentrum Wirtschaft, Standort Kiel
    Signature:
    LZ 161
    Inter-library loan:
    No inter-library loan

    Location:
    Universitätsbibliothek Mannheim
    Inter-library loan:
    No inter-library loan
    Export to reference management software   RIS file
      BibTeX file
    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Online
    Series: Array ; DP18470
    Subjects: digital (directed) advertising; traditional (undirected) advertising; specialization; targeting; internet; varieties; welfare
    Scope: 1 Online-Ressource (circa 81 Seiten), Illustrationen