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Displaying results 1 to 12 of 12.

  1. Integrative Framing Analysis : Framing Health through Words and Visuals
    Author: Dan, Viorela
    Published: 2018
    Publisher:  Taylor & Francis

    Much of framing scholarship focuses either exclusively on the analysis of words or of visuals. This book aims to address this gap by proposing a six-step approach to the analysis of verbal frames, visual frames and the interplay between them—an... more

     

    Much of framing scholarship focuses either exclusively on the analysis of words or of visuals. This book aims to address this gap by proposing a six-step approach to the analysis of verbal frames, visual frames and the interplay between them—an integrative framing analysis. This approach is then demonstrated through a study investigating the way words and visuals are used to frame people living with HIV/AIDS in various communication contexts: the news, public service announcements and special interest publications. This application of integrative framing analysis reveals differences between verbal frames and visual frames in the same messages, underscoring the importance of looking at these frames together.

     

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  2. Scientific and Parascientific Communication
    Contributor: Mur-Dueñas, Pilar (Herausgeber); Lorés, Rosa (Herausgeber)
    Published: 2022
    Publisher:  MDPI - Multidisciplinary Digital Publishing Institute, Basel

    Hochschulbibliothek der Fachhochschule Aachen
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  3. Scientific and Parascientific Communication
    Contributor: Mur-Dueñas, Pilar (Herausgeber); Lorés, Rosa (Herausgeber)
    Published: 2022
    Publisher:  MDPI - Multidisciplinary Digital Publishing Institute, Basel ; OAPEN FOUNDATION, The Hague

    There is an increasing need for scholars and scientists to not only conduct research that has a significant impact on society but also to communicate that research widely. Such research outreach also contributes to engaging wide, diverse audiences.... more

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    There is an increasing need for scholars and scientists to not only conduct research that has a significant impact on society but also to communicate that research widely. Such research outreach also contributes to engaging wide, diverse audiences. As such, the discursive practices have become more and more complex, multimodal, and multimedia-based for scholars and scientists. Scientific communication is currently shared to a great extent with peers in technology-mediated contexts, which allows formal scientific publications to be opened to public viewing. Alongside this so-called “primary output” (Puschmann 2015), new ways, modes, and discourses are being used to bring science closer to a lay audience and promote citizen participation. The affordances of existing and emergent platforms are fostering a change in audience roles, and with it, the erosion of boundaries between scientific communities and the general public, entailing the dissemination of scientific information and knowledge beyond the former (Trench 2008). We are thus witnessing the development of discursive practices which may be referred to as instances of “parascientific communication”. These practices transcend previously well-delimited communities and spheres of communication. Parascientific genres are evolving based on authoritative or expert knowledge (communicated through conventional, sanctioned scientific genres) but not subjected to the filters of internal, formal science communication (Kelly and Miller 2016). This Special Issue seeks to gain a better understanding of the purposes and specific features of these new scientific communication practices.

     

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  4. Accessibility - health literacy - health information
    interdisciplinary approaches to an emerging field of communication
    Contributor: Ahrens, Sarah (Publisher); Schulz, Rebecca (Publisher); Kröger, Janina. (Publisher); Hernández Garrido, Sergio. (Publisher); Keller, Loraine. (Publisher); Rink, Isabella (Publisher)
    Published: [2022]
    Publisher:  Frank & Timme, Verlag für wissenschaftliche Literatur, Berlin

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    Content information
    Source: Union catalogues
    Contributor: Ahrens, Sarah (Publisher); Schulz, Rebecca (Publisher); Kröger, Janina. (Publisher); Hernández Garrido, Sergio. (Publisher); Keller, Loraine. (Publisher); Rink, Isabella (Publisher)
    Language: English
    Media type: Book
    Format: Print
    ISBN: 9783732908950; 373290895X
    Other identifier:
    9783732908950
    RVK Categories: MT 11000
    DDC Categories: 610; 300; 400
    Series: Easy - plain - accessible ; vol. 13
    Subjects: Gesundheitswesen; Gesundheitskompetenz; Gesundheitskommunikation; Zugang; Verständlichkeit;
    Other subjects: Accessibility; health literacy; Patient-friendly; Health Information; barrier-free access; health communication; Accessible Medical Communication; Medizin; Allgemeine und Vergleichende Sprach- und Literaturwissenschaft; Hardcover, Softcover / Sprachwissenschaft, Literaturwissenschaft
    Scope: 230 Seiten, Illustrationen, 21 cm x 14.8 cm
    Notes:

    Enthält Literaturangaben nach den Beiträgen

  5. Scientific and Parascientific Communication
    Contributor: Mur-Dueñas, Pilar (Herausgeber); Lorés, Rosa (Herausgeber)
    Published: 2022
    Publisher:  MDPI - Multidisciplinary Digital Publishing Institute, Basel

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  6. Across borders
    cultural and linguistic shifts in the 21st century
  7. Accessibility - health literacy - health information
    interdisciplinary approaches to an emerging field of communication
    Contributor: Ahrens, Sarah (Herausgeber); Schulz, Rebecca (Herausgeber); Kröger, Janina (Herausgeber); Hernández Garrido, Sergio (Herausgeber); Keller, Loraine (Herausgeber); Rink, Isabel (Herausgeber)
    Published: [2022]
    Publisher:  Frank & Timme, Berlin

  8. Across Borders
    Cultural and Linguistic Shifts in the 21st Century
  9. Contexts of the Dark Side of Communication
  10. Contexts of the dark side of communication
  11. Across borders
    cultural and linguistic shifts in the 21st century
    Contributor: Nowicka-Rusek, Ewa (Publisher); Witalisz, Władysław (Publisher)
    Published: [2020]
    Publisher:  Peter Lang, Berlin

    Intercultural encounters accompanying the movement of individuals and groups receive a variety of expressions and call for a debate in an interdisciplinary context. The present volume brings together articles investigating aspects of culture,... more

     

    Intercultural encounters accompanying the movement of individuals and groups receive a variety of expressions and call for a debate in an interdisciplinary context. The present volume brings together articles investigating aspects of culture, language, media and literature in the context of a world made more mobile than ever before. The authors cover a wide range of areas in humanities and social sciences, esp. literature, translation and interpreting, communication and health communication, media studies, cultural studies, and teaching methodology.

     

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    Content information
    Source: Union catalogues
    Contributor: Nowicka-Rusek, Ewa (Publisher); Witalisz, Władysław (Publisher)
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 9783631833988; 9783631833995; 9783631834008
    Other identifier:
    DDC Categories: 800; 400; 900
    Series: Text - meaning - context ; volume 18
    Subjects: Identität <Motiv>; Interkulturalität <Motiv>; Literatur; Geschichte;
    Other subjects: FOREIGN LANGUAGE STUDY / General; LANGUAGE ARTS & DISCIPLINES / General; linguistics; Borders; Century; communication; Cultural; cultural studies; health communication; Linguistic; literature; Rusek; Shifts; translation; Witalisz; Władysław; Sprachwissenschaft, Literaturwissenschaft
    Scope: 1 Online-Ressource (244 Seiten), Illustrationen
  12. Viral social media videos can raise pro-social behaviours when an epidemic arises
    Published: 4-2020
    Publisher:  Chapman University, Economic Science Institute, [Orange, CA]

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    ZBW - Leibniz-Informationszentrum Wirtschaft, Standort Kiel
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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Online
    Series: ESI working papers ; 20, 15
    Subjects: Viral social media; pro-sociality; risk attitude; health communication; experiment; epidemic
    Scope: 1 Online-Ressource (circa 16 Seiten), Illustrationen