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  1. Four essays on the context-dependence of consumer preferences in situations of reduced choice
    Author: Wiebach, Nicole
    Published: 2012
    Publisher:  Humboldt Universität zu Berlin, Wirtschaftswissenschaftliche Fakultät, Berlin

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    Source: Union catalogues
    Contributor: Hildebrandt, Lutz (Akademischer Betreuer); Klapper, Daniel (Akademischer Betreuer)
    Language: English
    Media type: Dissertation
    Format: Online
    Other identifier:
    RVK Categories: QW 300 ; QW 300
    Subjects: Einzelhandel; Sortiment; Markenartikel; Verbraucherverhalten; Schätzung
    Other subjects: (stw)Einzelhandel; (stw)Sortiment; (stw)Markenartikel; (stw)Konsumentenverhalten; (stw)Schätzung; (stw)Europa; Phantom Theory; Konsumentenentscheidungen; Nichtverfügbarkeit; Auslistung; Unavailability; Phantom-Theorie; Context Effects; Consumer Decisions; Preferences; Präferenzen; Kontexteffekte; Delisting; Out-of-Stock; Out-of-Stock; Brand delisting; Brand delisting; Out-of-Stock; Graue Literatur
    Scope: Online-Ressource
    Notes:

    Berlin, Humboldt Universität zu Berlin, Diss., 2012
  2. Four essays on the context-dependence of consumer preferences in situations of reduced choice
    Author: Wiebach, Nicole

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