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  1. On deaf Ears
    the limits of the bully pulpit
    Published: c2003
    Publisher:  Yale University Press, New Haven

    Ostbayerische Technische Hochschule Amberg-Weiden / Hochschulbibliothek Amberg
    Unlimited inter-library loan, copies and loan
    Ostbayerische Technische Hochschule Amberg-Weiden, Hochschulbibliothek, Standort Weiden
    Unlimited inter-library loan, copies and loan
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    Content information
    Source: Union catalogues
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 0300100094; 0300133626; 9780300100099; 9780300115819; 9780300133622
    Subjects: POLITICAL SCIENCE / Government / National; Politieke communicatie; Presidenten; Publieke opinie; Opinieonderzoek; POLITICAL SCIENCE / General; Communication in politics; Presidents / Public opinion; Public opinion; Rhetoric / Political aspects; Geschichte; Politik; Communication in politics; Rhetoric; Presidents; Public opinion; Öffentliche Meinung; Rhetorik; Kommunikationspolitik; Präsident
    Scope: 1 Online-Ressource (xii, 303 p.)
    Notes:

    Includes bibliographical references (p. 255-293) and index

    The permanent campaign : why does the president go public? -- Presidential persuasion : does the public respond? pt. I -- Presidential persuasion : does the public respond? pt. II. Ronald Reagan -- Charisma and personality : does the messenger matter? -- The politics of veneration : do the people defer? -- Disseminating the message : can the president focus the public's attention? -- Framing the message : can the president structure choice? -- Receiving the message : is anyone listening? -- Accepting the message : can the president overcome predispositions? -- Going public in perspective : what should the president do?