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  1. Rhetoric and ideology in advertising
    A content analytical study of American advertising
    Published: 1978
    Publisher:  Liber Förlag, Stockholm

    Location:
    Universitätsbibliothek Eichstätt-Ingolstadt
    Inter-library loan:
    Unlimited inter-library loan, copies and loan

    Location:
    Bayerische Staatsbibliothek
    Inter-library loan:
    Unlimited inter-library loan, copies and loan

    Location:
    Universitätsbibliothek Passau
    Inter-library loan:
    Unlimited inter-library loan, copies and loan
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    Source: Union catalogues
    Language: English
    Media type: Book
    ISBN: 9138037114
    RVK Categories: AP 17440 ; QP 631
    Subjects: Ideologie; Publicité - Aspect psychologique; Publicité - États-Unis; Reclame; Retorica; Rhetorik; Advertising; Werbung; Ideologie
    Scope: 175 S., Ill.
  2. Rhetoric and ideology in advertising
    A content analytical study of American advertising
    Published: 1978
    Publisher:  Liber Förlag, Stockholm

    Export to reference management software   RIS file
      BibTeX file
    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    ISBN: 9138037114
    RVK Categories: AP 17440 ; QP 631
    Subjects: Ideologie; Publicité - Aspect psychologique; Publicité - États-Unis; Reclame; Retorica; Rhetorik; Advertising
    Scope: 175 S., Ill.