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  1. Collaborating with customers to innovate
    conceiving and marketing products in the networking age
    Author: Prandelli, Emanuela
    Published: c2008
    Publisher:  Edward Elgar, Cheltenham, Glos, UK

    Explores the collaborative potential offered by customers in digital environments to enhance the effectiveness of new product development. This book states how internet created the problem of an increasing need for innovation in a context where... more

    Location:
    Universitätsbibliothek Mannheim
    Inter-library loan:
    No inter-library loan
    Location:
    Universitätsbibliothek Mannheim
    Inter-library loan:
    No inter-library loan

    Location:
    Hochschulbibliothek Friedensau
    Signature:
    Online-Ressource
    Inter-library loan:
    No inter-library loan

     

    Explores the collaborative potential offered by customers in digital environments to enhance the effectiveness of new product development. This book states how internet created the problem of an increasing need for innovation in a context where information is transparent, competitors are just one click away, and product lifecycles are shrinking

     
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    Content information
    Volltext (lizenzpflichtig)
    Source: Union catalogues
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 1847203736; 9781847203731
    Subjects: New products; New products; Vernieuwing ; gtt; Cliënten ; gtt; Samenwerking ; gtt; Electronic books
    Scope: Online-Ressource (xii, 161 p), 24 cm
    Notes:

    Includes bibliographical references (p. 133-154) and index

    Electronic reproduction; Available via World Wide Web

    COVER; COPYRIGHT; Contents; Figures; Tables; Notes on the authors; Acknowledgments; Introduction; 1. An increasing need for innovation; 2. The promise of collaborative innovation; 3. Tools for collaborative innovation; 4. Managing an integrated portfolio of tools for collaborative innovation; 5. From collaborative to distributed innovation; 6. Virtual communities; 7. Virtual knowledge brokers; 8. Open-source systems; 9. Conclusions; References; Index
  2. Collaborating with customers to innovate
    conceiving and marketing products in the networking age
    Author: Prandelli, Emanuela; Sawhney, Mohanbir S.; Verona, Gianmario
    Published: 2008
    Publisher:  Edward Elgar, Cheltenham [u.a.]

    Location:
    Staats- und Universitätsbibliothek Bremen
    Signature:
    a bwl 067.1/830
    Inter-library loan:
    Unlimited inter-library loan, copies and loan
    Location:
    Staats- und Universitätsbibliothek Bremen
    Signature:
    11a bwl 067.1/830a
    Inter-library loan:
    Unlimited inter-library loan, copies and loan

    Location:
    Bibliothek der Andrássy Gyula Deutschsprachigen Universität Budapest
    Inter-library loan:
    No loan of volumes, only paper copies will be sent

    Location:
    Technische Universität Chemnitz, Universitätsbibliothek
    Signature:
    $BCh
    Inter-library loan:
    Unlimited inter-library loan, copies and loan

    Location:
    HafenCity Universität Hamburg, Bibliothek
    Signature:
    QP 621 001
    Inter-library loan:
    Unlimited inter-library loan, copies and loan

    Location:
    ZBW - Leibniz-Informationszentrum Wirtschaft, Standort Kiel
    Signature:
    B 359375
    Inter-library loan:
    Unlimited inter-library loan, copies and loan

    Location:
    Hochschule Osnabrück, Bibliothek Campus Westerberg
    Signature:
    QBN-C 1
    Inter-library loan:
    Unlimited inter-library loan, copies and loan
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    Content information
    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    ISBN: 1847203736; 9781847203731; 9781849800587
    Other identifier:
    9781847203731
    9781849800587
    RVK Categories: QP 620 ; QP 621
    Subjects: Innovationsmanagement; Beziehungsmarketing; New products; Innovationsmanagement; Unternehmen
    Scope: XII, 161 S., graph. Darst.