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  1. Writing for the workplace
    business communication for professionals
    Published: 2015
    Publisher:  Business Expert Press, New York, New York (222 East 46th Street, New York, NY 10017)

    Part I. Writing as a professional -- 1. Fundamentals of professional writing -- 2. Basics of document design -- Part II. Correspondence -- 3. Routine and positive messages -- 4. Persuasive and bad news messages -- 5. Social media and text messages --... more

    Universität der Bundeswehr München, Universitätsbibliothek
    Unlimited inter-library loan, copies and loan
    Technische Hochschule Nürnberg Georg Simon Ohm, Bibliothek
    No loan of volumes, only paper copies will be sent
    Hochschule für angewandte Wissenschaften Würzburg-Schweinfurt, Abteilungsbibliothek Schweinfurt
    Unlimited inter-library loan, copies and loan
    Technische Hochschule Würzburg-Schweinfurt Bibliothek
    Unlimited inter-library loan, copies and loan

     

    Part I. Writing as a professional -- 1. Fundamentals of professional writing -- 2. Basics of document design -- Part II. Correspondence -- 3. Routine and positive messages -- 4. Persuasive and bad news messages -- 5. Social media and text messages -- Part III. Reports and presentations -- 6. Reports -- 7. Presentations -- Part IV. Employment -- 8. Employment communication -- Appendix A. 20 common writing errors to avoid -- Appendix B. Document samples -- Notes -- References -- Index Employers consider communication one of the most critical skills for workers today. Writing for the Workplace: Business Communication for Professionals is an easy-to-follow guide that provides strategies for effective professional communication. Written to address the needs of both students entering the workforce and business professionals looking to improve their written communication, the book offers guides to compose typical workplace documents, from effective e-mails and convincing reports to winning presentations and engaging resumes. This concise book offers busy readers concrete strategies to improve their workplace writing. Part I addresses writing in today's fast-paced business and professional contexts and discusses writing as a process, professional writing style, writing tools, characteristics of effective workplace communication, and basic document design. Part II is a more detailed exploration of common written genres in the workplace and discusses correspondence such as e-mail messages, letters, memos, and social media for specific workplace situations. Part III delves into short and long reports and business presentations, and Part IV is dedicated to employment communication. Each section includes many sample documents and examines organization, tone, and genre elements. A list of common writing errors to avoid, helpful checklists, and easily scannable text make the book accessible and readable

     

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    Content information
    Volltext (URL des Erstveröffentlichers)
    Source: Union catalogues
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 9781631572333; 9781631572326
    Edition: First edition
    Series: Corporate communication collection
    Subjects: Business writing; Business communication
    Scope: Online-Ressource (147 pages)
    Notes:

    Includes bibliographical references (pages 143-144) and index

  2. Writing for public relations
    a practical guide for professionals
    Published: 2016
    Publisher:  Business Expert Press, New York, New York (222 East 46th Street, New York, NY 10017)

    1. Writing as a public relations professional -- 2. Routine communication -- 3. Writing news releases -- 4. Newsletters -- 5. Brochures -- 6. Media kits -- 7. Website content -- 8. Social media -- Appendix. Sample documents -- Notes -- References --... more

    Universität der Bundeswehr München, Universitätsbibliothek
    Unlimited inter-library loan, copies and loan
    Technische Hochschule Nürnberg Georg Simon Ohm, Bibliothek
    No loan of volumes, only paper copies will be sent
    Hochschule für angewandte Wissenschaften Würzburg-Schweinfurt, Abteilungsbibliothek Schweinfurt
    Unlimited inter-library loan, copies and loan
    Technische Hochschule Würzburg-Schweinfurt Bibliothek
    Unlimited inter-library loan, copies and loan

     

    1. Writing as a public relations professional -- 2. Routine communication -- 3. Writing news releases -- 4. Newsletters -- 5. Brochures -- 6. Media kits -- 7. Website content -- 8. Social media -- Appendix. Sample documents -- Notes -- References -- Index The very nature of public relations--maintaining goodwill between an organization and its various stakeholders--requires a high degree of professionalism. This book examines the most common types of documents used in public relations and provides easy-to-follow descriptions of how to write them in a straightforward and effective manner. Each chapter focuses on a specific type of document and includes helpful samples and useful checklists for writing: Daily correspondence, News releases, Newsletters, Brochures, Media kits, Web copy, Social Media. Students studying business, marketing, public relations, or communication as well as small business owners and employees will find this practical guide vital to their efforts to promote and inform various publics about their organizations

     

    Export to reference management software   RIS file
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    Content information
    Volltext (URL des Erstveröffentlichers)
    Source: Union catalogues
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 9781631573064; 9781631573057
    Edition: First edition
    Series: Corporate communication collection
    Subjects: Business writing; Public relations
    Scope: Online-Ressource (136 pages)
    Notes:

    Includes bibliographical references (pages 129-132) and index

  3. Writing for public relations
    a practical guide for professionals
    Published: 2016
    Publisher:  Business Expert Press, New York, New York

    The very nature of public relations--maintaining goodwill between an organization and its various stakeholders--requires a high degree of professionalism. This book examines the most common types of documents used in public relations and provides... more

    Access:
    Verlag (lizenzpflichtig)
    Bibliotheks-und Informationssystem der Carl von Ossietzky Universität Oldenburg (BIS)
    No inter-library loan

     

    The very nature of public relations--maintaining goodwill between an organization and its various stakeholders--requires a high degree of professionalism. This book examines the most common types of documents used in public relations and provides easy-to-follow descriptions of how to write them in a straightforward and effective manner. Each chapter focuses on a specific type of document and includes helpful samples and useful checklists for writing: Daily correspondence, News releases, Newsletters, Brochures, Media kits, Web copy, Social Media. Students studying business, marketing, public relations, or communication as well as small business owners and employees will find this practical guide vital to their efforts to promote and inform various publics about their organizations.

     

    Export to reference management software   RIS file
      BibTeX file
    Source: Union catalogues
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 9781631573064
    Edition: First edition
    Series: Corporate communication collection
    Subjects: Business writing; Public relations; blog; brochure; e-newsletter; marcom; marketing; marketing style; media kit; microblog; news release; newsletter; pitch letter; press kit; press release; public relations; social media; Tweet; web copy; web writing; website; writing
    Scope: 1 online resource (136 pages), illustrations
    Notes:

    Includes bibliographical references (pages 129-132) and index. - Title from PDF title page (viewed on January 19, 2016)

  4. Writing for the workplace
    business communication for professionals
    Published: 2015
    Publisher:  Business Expert Press, New York, New York

    Employers consider communication one of the most critical skills for workers today. Writing for the Workplace: Business Communication for Professionals is an easy-to-follow guide that provides strategies for effective professional communication.... more

    Access:
    Verlag (lizenzpflichtig)
    Bibliotheks-und Informationssystem der Carl von Ossietzky Universität Oldenburg (BIS)
    No inter-library loan

     

    Employers consider communication one of the most critical skills for workers today. Writing for the Workplace: Business Communication for Professionals is an easy-to-follow guide that provides strategies for effective professional communication. Written to address the needs of both students entering the workforce and business professionals looking to improve their written communication, the book offers guides to compose typical workplace documents, from effective e-mails and convincing reports to winning presentations and engaging resumes. This concise book offers busy readers concrete strategies to improve their workplace writing. Part I addresses writing in today's fast-paced business and professional contexts and discusses writing as a process, professional writing style, writing tools, characteristics of effective workplace communication, and basic document design. Part II is a more detailed exploration of common written genres in the workplace and discusses correspondence such as e-mail messages, letters, memos, and social media for specific workplace situations. Part III delves into short and long reports and business presentations, and Part IV is dedicated to employment communication. Each section includes many sample documents and examines organization, tone, and genre elements. A list of common writing errors to avoid, helpful checklists, and easily scannable text make the book accessible and readable.

     

    Export to reference management software   RIS file
      BibTeX file
    Source: Union catalogues
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 9781631572333
    Edition: First edition
    Series: Corporate communication collection
    Subjects: Business writing; Business communication; business communication; business presentations; business writing; e-mails; employment communication; negative news; persuasive writing; professional communication; professional writing; reports; routine news; workplace writing
    Scope: 1 online resource (147 pages)
    Notes:

    Includes bibliographical references (pages 143-144) and index. - Title from PDF title page (viewed on May 22, 2015)